India’s ethnic fashion industry continues to thrive, driven by cultural heritage, seasonal festivities, and evolving design aesthetics. With increasing digital adoption, consumers now prefer browsing and purchasing traditional outfits online rather than visiting multiple physical stores. The Fashion Station, operating through thefashionstation.in

In the dynamic landscape of India’s fast-moving consumer goods (FMCG) sector, few brands have demonstrated the consistency and resilience that define Shalimar Chemical Works Pvt. Ltd. For decades, Shalimar has been a household name associated with purity, authenticity, and dependable quality. Established in 1945, the company has evolved alongside

In India’s evolving fast-moving consumer goods (FMCG) landscape, legacy brands play a critical role in shaping consumer trust and market stability. Among these established names, Shalimar Chemical Works Pvt. Ltd. stands as a company that has maintained its relevance through disciplined manufacturing, diversified product offerings, and a deep unde

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